Kill me now.

This evening at a volunteer meeting I actually found these words coming out of my mouth: "But it's not about the length of the message, it's about the content. It doesn't matter if someone sees a billboard for 5 seconds, a TV ad for 30 seconds or a speech that lasts an hour and a half - what matters is that each one gives the same message clearly and concisely and that you consider your audience."

I think all these years of working under the "marketing" umbrella are starting to pay off.

And to that I say, BLEAH.